ABOUT US

Savvy’s marketing services help B2B technology companies succeed. We rev up startups and supplement in-house marketing teams. Savvy creates respected brands and then fills their sales pipelines with C-suite leads. Our results are backed by decades of software marketing success with Fortune 1000 companies (ADP and Oracle), startups, and mid-sized software firms. We are fluent in SaaS, cloud, mobile, legacy, services, CRM, ERP, HRMS, EHR, EMR, DMS, BI and AdTech across many industries, in many different countries. Say hello to savvy marketing today.

SERVICES

SALES PROSPECTS

Fill your pipeline with targeted C-suite leads. Savvy identifies, qualifies, and connects you with serious prospects. Skip awareness and go straight to meetings. Pay-per-lead.

CONTENT

Telling tech tales is tricky. It’s not about features, but benefits for the CIO, business buyers, and influencers. We write and share your software story for them.

CREATIVE

We build brands that match your strategy. Logos, websites, collateral, PowerPoint. Start fresh or rebrand. Savvy creative ensures you make a good impression everywhere you go.

DIGITAL

Targeted, integrated digital campaigns for executive buyers. Websites, webinars, PPC, social, email, search engine marketing. Experts in B2B digital campaigns since the 90’s.

CUSTOMER DISCOVERY

Validate your idea through customer discovery meetings.  Discover customer’s biggest problems. 30-50 targeted quality meetings. Built with trust through your personal LinkedIn account.

PROJECT MANAGEMENT

Since 1991 we’ve managed thousands of enterprise software projects that drive revenue. From development to branding to launch. We’ll get it done right, on time and on budget.

PROJECTS

Savvy’s past projects span marketing communications and product marketing activities with a sprinkle of marketing strategy. We enjoy the variety.


Our clients are usually B2B software companies that don’t have the budget for a full-service marketing agency and are not large enough yet for a complete in-house team. Often they are short on experienced marketing guidance.
Savvy works with a few clients at a time, executing multiple projects.
Our average engagement is 13 months.

We believe that execution trumps “perfection”.

In staying agile.

In delivering value with less talk and more action.

 

CORPORATE REBRANDING
branding / management / digital / print
CUSTOM ANALYTICS
operations / digital
MAIL LISTS
leads
MULTI-CHANNEL
management / print / direct / digital
AUTOMATED PROCESSES
branding / operations / management
BUSINESS WRITING
branding / content
CUSTOMER SUCCESS
print / content
C-LEVEL APPOINTMENTS
leads
WEBSITE DESIGN
branding / digital
EVENTS
event / digital / management

23

Happy Clients

709

Projects

999+

Leads

0

Missed Meetings

 

HELLO

CHAD MANNEY
Partner
PAMELA SWINGLEY
Partner
  • Pam is a first class marketer with a wide range of skills. She can help build a brand, but more importantly she can help generate sales leads. That is the true measure of marketing performance.

    LARRY WARNOCK, VP Marketing, OnLink
  • An excellent, highly productive collaborator at all levels from strategy to tactics. Pam has not only been a great consultant, but also a great colleague, mentor and teacher. I recommend Pam without any reservations whatsoever.

    ANDREW KARPIE, Product Marketing, ClearBenefits
  • Pam doubled our leads, at about half the cost per lead and a significant boost to our sales and market visibility. She has an unique combination of creative and analytical skills and is extremely results oriented. I could not have been more pleased with the results of her work.

    MARC HERMAN, CEO, Varsity Logistics
  • Pam is one of the finest marketing professionals with whom I have collaborated.

    DIANA WELSH, PROGRAM MANAGER, SIEBEL
  • I’ve worked with Pam twice now, and both times she has been fantastic. Positive, creative with a great work ethic. She doesn’t push an agenda, but focuses on what is best for the business.

    BILLY HUNT, CEO, aMIND
  • Pam is amazing at paring down complex technical copy into simple messaging that can be quickly understood. As a designer, working with Pam was a breeze.

    BRADEN BROOK, CREATIVE DIRECTOR
  • Pam supported sales with clever marketing campaigns. Her energy and expertise are second to none. If need to grow your brand, Pam is the person to do it!

    CYNTHIA CRKVENAC, ACCOUNT EXECUTIVE

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